After majoring in marketing at Red River College and taking business through the University of Winnipeg, her love for start-up and business blossomed further and has lead her through many roles within multiple industries nearing 15 yrs in the industry – while maintaining a common thread in the areas of branding, marketing and sales. Growing up in a household of entrepreneurs and her experience over the years, in roles such as Executive Director, VP of Marketing, and Marketing Manager, gave her a great foundation in business and a diverse background in marketing. Lisa’s passion for continuing education keeps her on her A game and up to speed in the marketing and tech industry. She continues to play an active role in the business community, within roles, such as Vice Chair for the Women Business Owners of MB and running the annual charity fashion show gala, for Habitat for Humanity. If she isn’t working on a brand strategy or an ad campaign you might find her out in the peg at a local networking event [As a member of TEN, The Winnipeg Chamber of Commerce and WBOM-Women in Business] or enjoying the outdoors at the lake with her dog Ben, family and friends.